If you have a fashion follow the trend of fashion heart, in the past week, open the major fashion sites in Zhejiang, brush your friends circle, on the 2015 Hangzhou International Fashion Week, the major show of exciting must in your mind lingering.
As one of the finale of blue portrait 2015 winter new conference, the media hailed this fashion week "Yan highest value" show. Before the opening, the major media interviewed Mr. Qian Feng, chairman of the blue portrait, to listen to his concept of fashion.
【Fashion Media Dialogue Mr. Qian Feng】
Blue portrait clothing chairman
Hangzhou Fashion Designers Association
The theme of life is the pursuit of art
Talking about the theme of this new conference, "Arts and the Environment," Qian always said that people's lives are actually the pursuit of art, that is, the art of living and art, especially the present people's feelings about beauty and art Have their own unique views. "As for the decoration of the home, more and more people are willing to participate, not to be onlookers and appraisers of life. It is inseparable from artistic colleagues, people, art and realm."
On cross-border art without borders
In recent years, the fashion industry has become a cross-border cooperation in a variety of fields, such as JASONWOOD launched the concept of "cowboy kitchen" in Hangzhou last year, H & M and Alexander Wang cooperation, even in the makeup industry, Shu Uemura launched Lafayette love cat theme Christmas limited edition make-up, this phenomenon, the total money, said: "Art has no boundaries." He went on, "Armani as a fashion tumbler, in addition to fashion design, but also on art hotels, shoes, etc. are involved, I Believes that fashion is the most important aspect of any design, because for the people, clothes are intimate contact every day, "partners." Cross-border cooperation in the apparel industry, people will dress and life through more Ways to express their own artistic point of view, therefore, designers not only to design clothing, but also to use more cross-border cooperation, to improve the design of the whole.
Mesغير مجاز مي باشدe new personality Although not forgetting the market
Today, more and more independent designer brands are known to all, such as Fan Bingbing's Queen stylist Bu Kewen, ANNAKIKI designer Yang Zi, Qian Feng, who is also the designer of blue portrait and designer, said Compared to clothing brands, independent designers need more to face the industry chain, the niche of their own style label to the market. They are more with the power of the Internet, send their own attitude to the fashion design. "I hope they will pay attention to the supply market itself in the future, because the clothing is not just the design, but the fabrics, the supply chain, the channels and the wearing experience," Qian said.
Talk about fashion week · has entered the rapid development of the channel
Finally, when talking about this fashion week, Qian said with happiness that Fashion Week, as a platform for the fashion industry, attracted more people this year than last year, including the government, the media, or people who love fashion. The different voices issued also indicate that Fashion Week has entered a channel of rapid development. The future, Fashion Week will attract more attention, getting better and better.
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