Where eLong's homestay live on-line ants short-term rental source expansion bed and breakfast traffic aggregation ecology
Double 11 is approaching, and various internet platforms begin to launch various types of fancy promotions. Where eLong's residence stays hand in hand with ants for a short-term lease, co-sponsors the "Double 11" plan, and discounts are available in major cities such as Beijing, Shanghai, Shenzhen, Guangzhou, Xi'an, Chongqing, Chengdu, Hangzhou, Xiamen and Nanjing. Big promotion, activity participation in more than 100 sets of housing, the price as low as three fold.
The promotion will be displayed simultaneously on the eLong B&B channel, where live and stay app, WeChat wallet and Ant Short Rental App. Users can enjoy غير مجاز مي باشدt-effective homestay services during the autumn and winter season. The joint marketing of the homestay and the short-term rental of ants is based on the deep cooperation between the two parties in traffic integration. It is reported that the vast majority of ants short-term rental properties have been completed in July in the eLong's live and where to live on the line, completed a further expansion of the bed and breakfast traffic aggregation ecology.
Short-term rentals and bed and breakfasts are emerging areas of the sharing economy. They have developed rapidly in recent years. Landlords' acceptance of housing sharing, users’ interest in such non-standard accommodation experience, and the degree of standardization and refinement of industry services are Accelerate to increase. In the face of the trend and trend of the sharing economy, traffic has become a contestable place for short-term rental and bed and breakfast participants.
Under the trend of mobile booking and online travel, the online platform has unique and indispensable value. This value is given by the habits and needs of consumers, and it is in line with the “conservative, labor-saving and time-saving” consumption. Demand, where to live on the one hand all the hotel products will be settled in the WeChat wallet, to reduce the burden on users to download the app, in the WeChat can complete the hotel reservation; the other side through the system docking integration of domestic 400,000 homestay products, its own B&B Purchasing is more focused on stories, high quality and fun products, and is committed to creating fun, affordable and warm B&B booking platforms.
Service explodes in the mobile age and smart age, and tenants want to acquire more and more comprehensive services on as few platforms as possible; for landlords, exposure in more channels means more orders. Therefore, for the former, the cooperation between a homestay and an ant short-term lease will increase the flow of orders and overall competitiveness for the former. For the latter, it will increase the integrity of the service ecology. It is reported that the cooperation between where the hotel stays and the short-term rental of the ants will continue in the future, and a more convenient and perfect service system will be built for the users.
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