JAKET 丨 Optimize your life with the power of art
JAKET is more inclined to study lifestyles than to follow market trends. The product design based on life, and they are all as works of art to do. Because we hope more, use the power of art to optimize your life.
For JAKET, each new creation is a new "journey", which not only has new ideas of product design, but also has a deeper understanding of life itself. JAKET 2017 spring and summer new conference, "the wind across the prairie" as the theme of the new products, we have brought this new understanding; JAKET Managing Director Tanxiang Fang (Heven) also share with you JAKET cross The story behind the world.
▲ JAKET Managing Director Tanxiang Fang (Heven)
With three years devoted themselves to cross-border integration
Cross Over and Mix
Three years, JAKET gradually formed its own unique brand style. "Art and Literature" is the keynote of JAKET. After having a deeper understanding of this style of tonality, we have ported it to the design of "outdoor" integration. In this new season, we once again break the line of clothing category, The "tide brand" is also integrated into new product development, through repeated attempts to make new products slowly approaching the ideal form of their hearts. We spent three years grinding, so that the entire team on the integration of these three styles of thorough understanding, and converted into the design language to form JAKET.
JAKET unique brand style, not only devoted themselves to the accumulation of time; design of cross-border integration, but also prompted the traditional supplier of "production technology" across the border. JAKET's unique, not overnight. Awe-inspiring time to draw good works.
We are climbers
Downwind or not, I still board my mountain
We Are Climbers
Each quarter of our brand image is to convey the four core concepts: travel culture, outdoor spirit, historical heavy sense of humanistic atmosphere, which is JAKET advocated by the "literary travel life"; and in the domestic tourism market is expanding , Just JAKET accidentally hit the trend, hit the "tuyere."
And we think, JAKET's "tuyere" is not the same with others.
We are climbers, just climbing to the pass, just carelessly down the wind only. After the wind stopped we still continue to mountaineering, downwind or not, and we have nothing to do. Just today, we happened to encounter this gust of wind.
JAKET interprets business as "traveling," just like hiking.
We are climbers and travelers. We enjoy all the things on the road, whether it is the beauty of the occasional excitement, the plane annoying impatience; or taste the delight of food, the distressed car broke down. We are still calm, believing that the destination is just ahead of us and that we enjoy all the uncertainties that come with travel.
All product design from life
Designs Originate from Life
Relative to follow the market trend, we are more inclined to life style research.
In the early stages of development and design of each new product, designers spend about a month and a half studying the mainstream lifestyle of the crowd JAKET locates: their work status, leisure status at weekends, some status of travel, Living conditions of the actual situation, to do product development.
In JAKET2017 spring and summer new products, we put the "tide brand" into the original combination of "art" and "outdoor" tone, so that they glow with a stronger sense of design and higher fashion; In addition, in the Clothing categories have also been cross-border, a shirt can also be a trench coat, so that dress becomes more casual, without restraint. So comfortable and convenient accompanied by changing life scenes.
All product design from life, this is the core concept of JAKET design. We study this kind of life, create around this lifestyle, and design for life.
The product as a work of art to create
We Are Artists
Compared with the goods, we prefer to use the product as a work of art. If the designer is always thinking of buying and selling in the creation, this is by no means a good artist. At JAKET, they simply consider the pursuit of personal art and the purity of style, nothing more.
Think of yourself as an art designer and form your own system of design aesthetic ideas, pursuing a design language that embraces the aesthetic sense from an artistic point of view. Precipitate a heart, the product as a work of art to create.
As Heven said: "I urge all colleagues in the design department, can not only regard themselves as designers, do not set boundaries for themselves, but to treat themselves as artists, so there will be unlimited imagination; all products All as works of art to create, this is a good artist. "
Use the power of art to optimize your life
Art Makes Life Better
In the business philosophy, the entire JAKET is art, design-oriented. Focusing on design, putting more resources into product research and development may affect the pace of our business, but we have a very clear future. Because for us, the future is even more important.
Because of this, we do not hesitate to abandon business when there is a conflict between art and business.
Many people have said: JAKET is not like business.
But on the contrary. We are willing to spend more time and resources to make art, design better, and strive to achieve a higher standard; then, of course, business will follow us. Business put aside, first design and culture well, this is JAKET's business philosophy.
Use the power of art to optimize your life
What is the difference between single and double sided PCB?
The difference between a double-sided PCB board and a single-sided PCB board is that the single-sided PCB circuit is only on one side of the PCB board, while the double-sided PCB circuit can be placed on both sides of the PCB board. The lines are connected. The parameters of double-sided PCB board In addition to the different production process of double-sided PCB board production and single-sided PCB board, there is an extra copper sinking process, which is the process of conducting double-sided circuits.
1. The single-sided printed circuit board is usually a single-sided copper clad laminate. The corroded circuit pattern is made on the copper surface by screen printing or photoimaging, and the excess copper foil is removed by chemical etching to form a conductor pattern. .
2. The double-sided printed circuit board has upper and lower conductor patterns, and the upper and lower through holes are connected by expensive perforations. In the printed circuit board processing, the expensive perforated hole wall is plated with a copper layer to make the upper and lower layers connected. The double-sided printed circuit board usually adopts double-sided copper clad laminate, using screen printing or photoimaging. A corrosion-resistant circuit pattern is made on the copper surface, and the excess copper foil is removed by chemical etching to form a conductor pattern.
Double-sided PCB and single-sided PCB can basically be distinguished from the appearance. Single-sided is a circuit board with only one layer and line layer. Double-sided PCB is a circuit board with two-sided wiring layers with via holes in the middle, so this is a single-sided circuit board. The difference between double panels.
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