Love yarn Jiaxing opened a new store in Jiaxing, opened four stores in January
On the morning of the 15th , Love yarn baby Jiaxing Rainbow Department Store in Jiaxing, the first branch of Jiaxing happy grand opening in the sound of gongs and drums. Zou Jifei, executive director of Love yarn Group, attended the opening ceremony and cut the ribbon for the opening of Jiaxing Tianhong Branch. The face of the recent major underwear brands stationed in Jiaxing opened chain stores, the face of highly competitive underwear market, Love yarn baby in Jiaxing opened four stores in January but could not help but arouse the reporter's surprise, a few days ago, the reporter visited the Love yarn Baby Group, And fortunate enough to interview the Group Executive Director Mr. Zou Jifu.
Q : "Mr. Zou, in the face of major underwear brands have entered the Jiaxing market, which will undoubtedly become more intense the fierce market, and why you opened four stores in January?"
A : "Survival of the fittest and the survival of the fittest are the laws of competition between nature and mankind, so that human beings can develop and the society can make progress. The current market economy system is such that competition is ubiquitous. We are not afraid of this cruel competition, On the contrary, I think this is a good thing. The market is the sole criterion for testing genuine goods. First, due to the immense market space for underwear and the immeasurable launch of numerous small and medium enterprises, there will inevitably be a mixed bag of fish and dragons. However, competition will naturally test What is the fish, what is the dragon.Secondly, the great potential of consumer market in Zhejiang, Love yarn baby this march really see this market, Love yarn baby into Zhejiang to find their own position, will have a good development; Third, Competition spur and supervision We continue to learn and progress, and urged Love yarn Baby own sense of mission and responsibility - committed to creating more healthy underwear for Chinese women, but also shoulder the heritage and construction of Chinese underwear culture.
Q : In the face of many underwear products, Love yarn baby how to stand out from many products?
A : "You asked this question well, ha ha, open the market, need a broader, more viable products, it is said that good products themselves speak, which means that the product itself must have vitality, and vitality from the product effect And corporate culture, the brutal competition in the market, we are not afraid of love yarn, first of all from the material selection, love yarn baby materials are available from today's internationally recognized production suppliers, with more than 10 years of production production of many famous international experience in underwear Famous Seiko production, each product noble and pure descent, excellent quality, taste detached.
Second, in the design and production, Love yarn Baby has always been "to take care of women's health responsibility" business purpose. Therefore, each bra underwear are integrated into the Love yarn on the love of women, Love yarn terminal in the forefront of technology, the introduction of advanced underwear processing equipment, a large number of elite designers, physique division and MD, combined with the oriental women's body characteristics And aesthetic needs, to take the scientific concept of ergonomics design, innovative design and innovation, high quality and better, in the trend of leading the international trend, the most intimate Chinese women's underwear brand, so that Chinese women in various occasions You can enjoy yourself and your elegant posture.
Third, Love yarn baby constantly innovation. Through the comparison with the respective brands, continuous learning, continuous development of high-quality new products, such as September we launched the 'memory alloy adjustment underwear' there are three major characteristics that other underwear do not have: First, anti-corrosion, no allergies; Second, high toughness, super elasticity; Third, there is memory, no deformation. Love yarn baby every product, are our children, as you do the same parents, are deeply in love with their children, all want their children better than other children!
Love yarn baby listed in China has been two or three years, many female friends love and competing to buy, this is not one or two empty talk will be able to come, and she is full of Love yarn baby heartfulness, you intentions, Consumers can feel the natural, in the future, Love yarn baby more products, I believe will become the Gospel of female friends, Love yarn will also become the blessing of the franchisee, we accept the test of our friends.
Q : Love yarn Baby has a keen insight into the market, can you talk about love yarn market strategy and management of it?
A : Love yarn group has a combat marketing planning team, as the marketing strategy, we are responsible for our franchisee, here inconvenient to say.
Yes, social development can not be separated from competition, competition is fair, and it is prepared for people and enterprises that are prepared. Obviously love yarn baby is such a business, I am no longer amazed the reason why love yarn baby shop in Jiaxing even opened four.
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